Friday, December 03, 2004

Toronto's eye weekly starts blog

Toronto alternative weekly (where I was once news editor) eye started a blog about a week ago.

It seems that after about two years of blogging and discussion of the topic by a small core of journalists (initially just David Akin and me -- both without realizing the other was doing it), 2004 is the year that the Toronto media establishment has finally started to catch on that blogs have a lot of currency with young, educated urbanites, and can also be great tools for journalists.

I recall that at the Canadian Association of Journalists 25th anniversary conference's blogging panel, there were several senior editors and managers from Toronto media outlets busily scribbling notes... but there's still a long way to go between then, now and what could be achieved if the news media take advantage of the tools at hand.

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